Should I Invest in an Intro Video?

Question

Hey community,

I’m on the brink of launching my independent project and I'm at a crossroads about creating an intro video. As many of you know, producing a video can be time-consuming and costly, and I’m debating whether it’s worth the investment. I'd love to get your thoughts on a few things:

1. How important is an intro video when launching on PH?
2. What type of video do you prefer? Do you lean towards a highly polished, creative video or a simple, clear demo?
3. Video length: I’ve noticed many product introductions exceed three minutes. How many of you actually watch the entire video? What’s the maximum length you find acceptable?

Your insights will be invaluable. Thanks in advance for your feedback!

Tedel · Accepted Answer

No if you have (or are) a good writer. Videos make web pages too large, and people are not always in a comfortable place to listen to what it says. You cannot miss with a good text.

Udaya Sri · Answer

In my opinion, A video can really help people get a better grasp of your product. If you're short on time, you can consider taking help of AI tools can that can make good videos quickly.

Answer

A clear demo can be just as effective. Sometimes, less is more. If your product is easy to understand, a simple demo might be enough.

Answer

Keep it short and simple. People have short attention spans, so focus on the key points.

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A good intro video can make a big difference. It's like a first impression, so it's important to make a strong one.

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@udaya_sri Thanks for the suggestion! I've been using AI tools to create my video, and it's been a game-changer.

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@mukesh_kumar_das Exactly, since I focus on the technical and design aspects, I don't have much experience in marketing. I hope my video will make my product stand out even more.

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@harry_alfi I agree! I hope my video will make my product stand out even more.

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@donna_gerrard Great advice! I'll make sure to keep it concise and focused.

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@simplytedel Thanks. I once uploaded a 1080p video to my homepage, and it made my site incredibly slow. Good text is truely important!

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Hey guys! For those of you facing the same issues as I did, I discovered a great tool yesterday called Vozo Rewrite & Redub. I used it to clone my voice and redo the voiceover for my intro video. I was always concerned about my strong accent, which was unacceptable for my product, but Vozo solved that problem. This comment isn't sponsored—I just got a few free points from the Vozo Discord community, which were enough to polish my product intro video. I think it’s worth supporting them on Product Hunt https://www.producthunt.com/post....

Mukesh Kumar · Answer

An intro video can complement your written content and provide a more comprehensive understanding of your product. It’s a valuable addition to your marketing  toolkit

Arthur Leo · Answer

An intro video can really grab attention and make your product stand out. It’s a great way to showcase what makes your product unique in a visually engaging way

Should I Invest in an Intro Video?

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