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  2. Why is collecting, managing, and taking action on...

Why is collecting, managing, and taking action on customer feedback a challenge?

Tyler Lemery
2 replies
In my product management experience, I found the platforms we used required a lot of overhead in order to categorize and review feedback, to the point where we were not reviewing items regularly and missed opportunities to take action on high-impact, low-effort items. What challenges do you face in your approach to collecting, managing, and taking action on customer feedback?

Replies

Iryna
What platforms do you mean specifically? Do you think that on them or maybe you could improve your process? Answering you question the difficulties goes: action plan on insights > collect insights
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Gurkaran Singh
Collecting and managing customer feedback can feel like herding cats, especially when platforms turn it into a full-time job. It's no wonder high-impact opportunities get missed. Maybe we need a "Her Ideal Match" for feedback—something that tells us exactly what to prioritize!
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