Freemium vs Free Trial: Which is better for your SaaS product?
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We're currently considering a rebrand of our pricing strategy, including our Freemium plan. However, we're debating whether or not to continue with the Freemium plan. We would appreciate your thoughts on this matter.
As a user, I'm personally not a fan of free trials, specifically when companies ask for a subscription to access the free trial. I prefer freemium much more!
Freemium allows users more time to trial and test the software. It allows to build a relationship with the brand, and eventually lead to a long-term sale. Usually with free trials, customers cancel the trial once it ends.
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