After our first launch on Product Hunt, our team spent a little over a month upgrading the product. There were major changes to the UI and several new features added, so the process took time from discussions and redesigning the interface to testing, fixing bugs, and updating AI prompts.

We re also a very small team, so everyone had to push themselves to give 200%. Time and resources are limited, and at the same time, we also had to work on securing funding for the next six months to keep the team running and continue developing the app.

While building a product, I ve also been trying to run content on social media to bring in more traffic. I experimented with creating AI-generated characters and producing UGC-style videos around them.

During this process, I realized something interesting: there are hundreds of tools that can generate virtual characters and UGC-style videos. But what actually makes a video engaging isn t the tool - it s the authenticity of the person creating the content.

We re usually very good at creating to-do lists for work.
But what about everything outside of work?

I ve started turning my personal habits into a checklist to build discipline and make these habits non-negotiable over time.

Here s mine:

Our team is planning to launch a new version of our product on Product Hunt next week, after a period of optimization and improvements. As we get closer to launch day, I realize there s a lot to prepare, and I m curious about how other teams usually approach this process.

So far, here s what we ve been focusing on:

• Most importantly, making sure the product works well and delivers real value

• Continuous testing to ensure performance and stability

• Designing clean and clear product screenshots

• Preparing a summary of what s been updated, fixed, or optimized

• Writing launch content (tagline, description, first comment, etc.)

• Maintaining good health and a stable mindset for the launch

• Expanding our network and connecting with other makers

Many people have told me that being part of Gen Z comes with advantages we have time, energy, and plenty of opportunities to shape our careers in the AI era. And I do feel lucky to have grown up with technology, to have had early exposure and opportunities to learn and explore it.

But the AI era feels different. The shift is not only new, it s happening at lightning speed. Before I ve even fully adapted to working with AI, we re already seeing waves of layoffs where human roles are being replaced or reshaped by AI systems. And honestly, that creates uncertainty and anxiety not just for me, but for many people around us.

When I first started, I believed that as long as I built a great product, it would naturally become popular. But as I zoomed out, I realized the market is incredibly competitive. Having a good product alone isn t enough to truly convince users.

That s when I began building my presence on social media creating content about myself, sharing my journey, and talking about the product I m building. I ve come to see this as a very effective way to build trust and spark genuine interest not only in what I make, but also in who I am as a founder.

Before AI, I always thought I would NEVER learn how to code. I genuinely admired technical people, watching them code felt like watching magic. I remember wishing that maybe one day, I could do something like that too.

I ve never had any formal education in programming, and I had zero experience building apps. But with AI, I was able to start from just an idea and slowly figure things out on my own experimenting, setting things up, and eventually creating my first interface that I could actually interact with.

It honestly felt magical. It made me realize how fast the world is changing. Coding is no longer something completely out of reach. AI is making it possible for people like me to turn ideas in our heads into real, tangible drafts for the first time.

At the beginning, my reason was very simple: I needed a job and I genuinely liked the product.

I graduated with a Marketing degree, but I never felt like I belonged in agencies or similar environments. It just wasn t for me. At the same time, I didn t have much experience in tech either. So I took a leap of faith and applied for a Customer Support role, almost blindly.

The early days were tough. I had no technical background, no real understanding of how apps were built, and everything felt overwhelming. But the product itself became my motivation. I started from the most basic things: learning simple technical terms, understanding how an app is structured, and slowly exploring how everything works behind the scenes.

What are three things you re grateful for every day?
Are they the same, or do they change over time?

For me, the three things I m grateful for most days are:

• Having the health to keep working

• Having work that I can pursue and grow with

• Having a family that cares about me and supports me from behind the scenes

Of course, each day brings different moments, small wins, or reasons to feel grateful.
But at the core, it often comes back to the same things: health, work, and family.

There s one thing we re really good at as builders:
we constantly try to improve our work and our product every single day. But an honest question I often ask myself is: do we put the same effort into updating ourselves?

At Murror, we re a small team of around five people.
For me, it s important not only to improve the product, but to continuously update my mindset, skills, and learnings and share them openly with the team.

I try to communicate everything I learn, ask questions, and clarify problems as much as possible, so the product we re building becomes better, clearer, and more convincing for our users.

To do that, I try to practice a few things consistently: