Ben Tossell

8TV - Create shoppable TV style shows and commercials

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Ryan Hoover
Alternative tagline: "Create your own QVC" I really like the concept. People love unboxing videos and products reviews from influencers/trusted folks.
Leon Crutchley
@rrhoover thx for that. Glad you like it πŸ‘ Yes we often talk about it as a user generated QVC. We're big product unboxing junkies! A lot of the user testing came from my 4 year old who is a huge unboxing video addict too ;) We love the idea of being able to start your own shopping TV channel with a 15 second video. With the tagline we wanted to emphasise how you can immediately connect the video to products around you but "Create your own QVC" def sums it up πŸ˜€
Rar
Nice product, just a little "concern" about the Discover description : "Find new shows by scanning the products you already own." Seems kind of useless like this, I saw in the comments that you can follow people and share a QR code for your video, that would be a better way to explain the utility of this product! Scanning the product is a nice perk, but only during the purchasing process (even if it could lead to the product being bought without the app)
Leon Crutchley
@regis_arts thanks for the input. You're right that would be a clearer way of explaining it! We're bad with words but hopefully better at building products ;)
Rar
@flypostboy You're welcome, and we all know that it's far harder to describe something that you are so much into! ;) Good luck for the adventure!
Leon Crutchley
Hey Product Hunt! Awesome to be up on here. Big kudos to @bentossell for hunting us πŸ™Œ 8TV is the easiest way for anyone to make short videos about the products in their lives. Just by recording a 15 second video and scanning the product's barcode, we embed the product into the video and make it shoppable (via Amazon). Any user can make money by adding their own affiliate code to their videos. We're pumped to launch! Please shout any questions at us! We think we're the first to integrate with the Snapchat QR code feature too! All our videos have a QR code that is scannable inside Snapchat to watch the video inside the Snapchat app! Big shout out to the rest of the team behind this @chrisknight2 @eduardo_gonzalez_fernandez @daniellarsson @stephqueralto
Crystal Chen
Hi @flypostboy love the idea. Just one question: is it more about people buying your favorite products than people buying your favorite products from you? Or maybe it's both. :)
Leon Crutchley
@crystalchen thx loads for the question! We want it be all about discovering interesting products from the people you find interesting. So if you are into comics you can follow your favorite comic book makers in the app (or on Twitter etc) and they can share what they are reading through 8TV. As long as they add their affiliate code in the app you are buying from them with them receiving all the affiliate commission. Does that make sense?
Crystal Chen
@flypostboy Aha I see. It does! Thanks a million.
Justin Jackson
@flypostboy is the idea that users would watch the videos through the 8TV app? Or would creators export video and publish on YouTube, etc... ?
Leon Crutchley
@mijustin Thx! Every one of our videos has a shareable web link so all the videos are viewable directly in the browser. So many people watch our videos by clicking on the web links on Twitter or YouTube but of course if you watch them inside our app, you get a fuller experience. But we don't want our app to be a sole destination and have built it with the idea that 8TV lives all over the web
#1 Mobile Specialist
Love the simplicity! Who do you think your best case users are? Vloggers wanting to start ecom? I could see small businesses jumping on this.
Leon Crutchley
@patrickamori thx for that! Glad you like it! Yes vloggers are a big use case. They are using it to add shoppable videos as support for their YouTube videos, but a lot of our early user cases are small brands who sell through Amazon and need an easy to use way to talk about their products through video
Stephanie QueraltΓ³
@patrickamori Good question, I've been dealing with Community at 8TV and interestingly we've had a lot of bloggers come on board too. They wanted to get into video space before but hadn't done so because of the time it takes to create videos and learn to edit them for You Tube. Also the fact that each video they create on 8TV is a max of 15 seconds long is good for even the most camera shy of bloggers out there!
Gary Fung
This is the kind of social shopping app that's asking for a Facebook buyout.
Leon Crutchley
@garyfung thx for that Gary. That's honestly the last thing on our mind right now, but we def take that as a compliment ;) Right now our focus is developing the product, and making our users happy. Our roadmap right now has loads on it and we're just focused on executing that! You'll see lots more over the next few weeks..
Taylor Rossi
@flypostboy @garyfung can I sign up use it for Android phone HTC also can you send me a sample thanks Ross
Stephanie QueraltΓ³
@yachtsofideas we are only available on iPhone at the mo. But we will make sure you're one of the first to know once were on Android. In the mean time you can see some of our content creator's videos on our Twitter page!
Taylor Rossi
@stephqueralto thanks Stephanie have a prosperous week
Ryan Waite
I really think this could have a huge impact on affiliate marketing! Great job!
Stephanie QueraltΓ³
@waiteonryan thanks so much for that. We think it really plugs a gap across social platforms for creators as they can link to products and earn off them, users because it's an easy way to buy things they're interested and brands because their products are being mentioned and bought!
Ryan Waite
@stephqueralto So, would you say it's like affiliate marketing; are the people reviewing or "advertising" products being compensated for any purchases that connect with their reviews? Hopefully that question made sense ha ha!
Stephanie QueraltΓ³
@waiteonryan Ha, I think I get what you're asking! You can think of it like QVC really, the people who make the videos (our content creators) can earn through their recommendations by putting in their Amazon affiliate code.πŸ˜€
Ryan Waite
@stephqueralto This is so cool! I'm excited to see where 8tv will go, especially with it being compatible with snapchat (if I'm correct?)!
Stephanie QueraltΓ³
@waiteonryan yes!You should check the demo link Chris added above! πŸ˜€
Freak so
@flypostboy is it possible to share the videos on my Facebook and Whatsapp ?
Leon Crutchley
@annonymous yes it is. every video has a shareable link that plays the video in the browser πŸ“Ί
Freak so
@flypostboy thanks for heads up! Trying the app now.
Stephanie QueraltΓ³
@annonymous awesome!
Ouriel Ohayon
there is bug in the sign up. when i chose the name for the channel the "next" green button did not show until i restarted the app
Chris Knight
@ourielohayon Eekk looking into it now, thanks for the heads up! We have experienced some problems with custom keyboards in the signup flow, but things have been smooth so far with the normal apple keyboard.
Ouriel Ohayon
@chrisknight2 indeed. i was with swiftkey
Ry Walker
Killer team working on this, and a natural evolution of video to help content creators make money while staying true to their brand.
Leon Crutchley
@rywalker thats Ry! Really appreciate that. You just explained our vision than we ever can ;)
Nic
Extrem good idea with huge potential! But the branding? What's 8TV?!? @flypostboy
Leon Crutchley
@nicolashitz hey thx for that! We are big film geeks and love playing with super 8 cameras. It was the original amateur video recorder that let anyone start making home movies. We want anyone to be able to pick up 8 and create their own shows so that is where 8 came from
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