Christen Nino De Guzman

Clara - Glassdoor for creators

Clara is bringing transparency to the creator economy. A community-driven platform helping creators know their worth through accessibility to thousands of brand reviews and pricing insights.

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Christen Nino De Guzman
Hi Product Hunt family!!! My name is Christen and I’m the founder of Clara For Creators. I’ve spent my entire career working with creators at some of the largest tech companies, including Instagram, TikTok and Pinterest. In 2020, I also became a creator myself. Even though I was working with some of the world's most well known creators, every single day I would see major pay disparities with one creator getting paid 10x what another similar creator would get paid per video. Over the course of my career, one of the most consistent questions I would get from creators was “how much should I charge brands?” I knew creators needed a resource so I launched Clara to help creators access the information they needed to negotiate their next brand deal with confidence. Clara helps ensure creators can get paid fairly and in a way that is consistent with market norms! Since our launch in January we have welcomed tens of thousands of creators to our platform and we’re only just getting started! As a creator, you can sign-up on Clara to search and share pay experiences, browse brand reviews and build a profile.
Jonah Salita
@christenndg such a big fan of your product and mission! Love this!
Christen Nino De Guzman
@kathryn_c Thank you so much for the support!
Christen Nino De Guzman
@josepharujo Thank you Joseph! So glad you are part of our community!
Christen Nino De Guzman
@oliver_cruise Thank you for the support!
Michael Houck
congrats on the launch!
Caitlin White
@christenndg absolutely fantastic!
Kisang Pak
Very interesting idea! Yes - creators' pay is one of the most random pricing!
Taly Matiteyahu
This is so cool! So excited to see something that will close the pay disparity (while also, I hope, keeping rates in a range where small businesses can engage with creators🤞)
Patrick McCrory
this service is a fantastic idea, and I hope it blows up soon! Giving more transparency to creators about pay rates, etc is super helpful.
Louisamay Hanrahan
@christenndg congratulations. Such an epic product.
darshna jain
Hi Christen, a small finding on the create account page. You can also add Linkedin to the list of socials. It has huge creator community.
Jennifer Kruidbos
This is so needed! Congratulations Christen! Absolutely amazing!
Zachary Eisenhauer
Super excited for this!!!
Alex Dwek
@christenndg - started using the product and really liking what i'm seeing. Congratulations on the launch!
Chris Evans
Neat idea, and tagline @christenndg congrats on the launch and the good work you're doing in the creator space! I'll be following for sure.
Lucas McGartland
Congrats on the launch @christenndg 🥳
Will Lawrence
Awesome! So excited to see more creators get access to this level of transparency.
Christen Nino De Guzman
@will_lawrenceto Thank you Will! Appreciate your support.
Isaac Martin Otim
This is awesome. Does it work for freelancers as well?
Aurora Diaz
So excited to see this product launch!
Ben Swofford
Brilliant idea.
Yash
Congrats on the launch! This is super helpful ++
Shushant Lakhyani
Thanks for building this! I'm a creator, and I really needed this.